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Bob Iger Built Disney for Hollywood. Josh D’Amaro Is Building It for Main Street. Does D’Amaro’s Vision Makes Disney a Buy Down 49% From Its All-Time High?

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Bob Iger Built Disney for Hollywood. Josh D'Amaro Is Building It for Main Street. Does D'Amaro's Vision Makes Disney a Buy Down 49% From Its All-Time High?


Many consumer tech companies are spending billions, tens of billions, and — in a handful of cases — hundreds of billions on artificial intelligence (AI) this year. Disney (NYSE: DIS) isn’t afraid of cutting big checks to bankroll its future, but AI isn’t the top priority.

It’s been two years since Disney stunned the market by committing to $60 billion in capital expenditures for its experiences business, led by its theme parks and cruise line. Sure, this will be spread out over 10 years. It’s still a substantial wager on a very important segment for the House of Mouse. It’s a lot of money, and with Josh D’Amaro stepping up as CEO earlier this year, this should be a very exciting week on that front.

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Image source: Disney.

A wish is a dream your heart makes

Former CEO Bob Iger — who led Disney from 2005 to 2020 before returning to the helm two years later — handed the gig to D’Amaro in March. Iger never neglected the theme parks. International expansion and updated guest experiences served Disney’s empire of gated attractions well.

However, Iger came from ABC. He served all of Disney well when he made it to the corner office, but there is no denying that the studio segment was his priority. The three biggest deals he orchestrated in his tenure — Pixar, Lucasfilm, and 21st Century Fox — were all media businesses. For a business built on princesses, content always seemed to be king in the eyes of Iger.

Iger was CEO when Disney announced the $60 billion shopping spree. Half of it would go to improving its theme parks. Less than a third of it would go to improving the infrastructure of its experiences. The rest would go to building out its fleet of cruise ships. However, when it came time to announce details of the new experiences coming to Disney’s theme parks — two summers ago at the D23 fan expo in California — it was D’Amaro taking center stage.

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Disney stock is up just 4% since D’Amaro became CEO less than five months ago. It may not seem like much, but Disney shares rose a mere 8% in the 40 months that Iger was the Big Cheese in his second run at the top. In Iger’s defense, Disney was a five-bagger in his first go-round as CEO.

Carousel of progress

D’Amaro had a strong first full quarter as CEO, as Disney announced last week. Revenue rose just 7%, but that was its strongest top-line jump in more than three years. Adjusted earnings more than doubled that clip, rising a better-than-expected 15%.



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